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Understanding your target audience is one of the most important aspects of effective copywriting.

Effective copywriting should be able to highlight the unique selling points of your home-automation business, create a lasting impact with the reader — and drive people to get in touch with you for more information about your smart-home services.

Our copywriting service covers the entire span of your customized marketing strategy to include any copywriting or marketing material you may need. This includes the creation of persuasive copy-written text for all pages of your website, paid ads, social media posts, emails, campaign landing pages, sales letters, press releases, print media, brochures, plus more.



Here we have outlined the most common and frequently asked questions about our copywriting services. If you have any other questions you would like to ask, or if you want to chat about how we can help your home-automation business with expert copywriting, please feel free to get in touch using the contact form below.

How do you understand who my target audience is?

During the initial setup phase of your project, we will clarify exactly who your ideal customer is — by creating an Ideal Customer Profile (ICP), commonly referred to as an Ideal Buyer Profile. Your ICP helps identify who could benefit from your home-automation solutions and services, and the value propositions your business can offer them. This important information about who your target audience is, and the different ways in which your business can assist them, allows us to create effective copywriting that will compel the reader to take further action into acquiring your services.

Will you create new and improved copywriting for my website pages?

Yes. All pages of your website will receive upgraded copywriting during the initial setup phase when we may need to rebuild, rewrite and restructure certain parts of your website and lead capture system. We are experts in creating copywriting for your home-automation business that clearly proves your expertise, authority and trustworthiness to consumers in your marketplace.

Can we request changes or amendments to your copywriting and will you charge this as an 'extra'?

Yes — you can absolutely request that we change or amend any copywriting we submit for your approval. And no — unlike most other digital marketing agencies, we will not charge this as an ‘extra’. Our main goal is to make sure you are happy and satisfied with everything we deliver. We will re-do, re-write or amend any copywriting you are not satisfied with, until you are completely satisfied. However, you can be confident our team of expert copywriters know how to make sure your copywriting is always on-brand, compelling in nature and written to achieve specific business goals.

Who owns the copyright to the work?

You do. Once all copywriting has been completed and used on your website (or in marketing activities as part of your monthly marketing package), the copyright is automatically transferred over to you. However, we do ask as part of our terms of agreement, that we’re able to use snippets of our previous work for our own marketing purposes.

Let's Chat About Your Copywriting!

Contact us today for more information on how we can help your business sell more home-automation services with digital marketing.

Copywriting comes part of an all-inclusive digital marketing package that is 100% customized for your business — and easily adaptable to achieve excellent results in both B2B and B2C sales environments.

Feel free to get in touch if you would like more information about our customized Copywriting services OR if you have any other questions about how we can help your business succeed with digital marketing.